Smoking Jacket Foods & The Holt

When Otter Brewery opened its first Pub, The Holt, we were asked to put together proposals for the identity and also demonstrate how that would work across all the in-house promotional materials. We have also developed a number of advertising campaigns with the focus on the very successful food offering for which the Holt is becoming well-known. In 2008, The Holt set up Smoking Jacket Foods - a company dedicated to smoked foods, available to purchase through The Holt or in Farmer's Markets. The Farm developed a new identity for Smoking Jacket Foods and demonstrated that identity across a range of different items, from packaging to posters.